American Eagle: Rebuilding Trust After Negative Customer Incidents
77 Hot Metal St Pittsburgh PA 15203 and American Eagle's Trust Deficit American Eagle Outfitters (AEO), a prominent retailer with nearly 900 stores and a substantial online presence, is facing a crisis of confidence. While the brand enjoys widespread recognition, a series of negative customer experiences, particularly allegations of racial profiling, are severely impacting its reputation and threatening its long-term viability. This isn't merely bad publicity; it represents a fundamental challenge to the company's brand identity and operational effectiveness....